The concept for this breathtaking editorial aimed to blend nostalgia with modern sophistication. The idea was inspired by the centuries-old villa, La Dogana, situated in Umbria, offering a stunning view of Lake Trasimeno.
The team sought to encapsulate the essence of modern Italian style through simplicity, aiming for an elegance that seems effortless. Photographer Martina Boggian narrates the tale of a carefree young couple celebrating their wedding, with the bride in a modern dress paired with Miu Miu Mary Jane flats. The main focus was on merging nostalgia with contemporary sophistication, emphasising simple elements such as the surrounding nature, animals, and table decor.
Amour de Gitane reimagined floral arrangements by including seasonal vegetables and artisanal bread in the table styling and bouquet design. Bread, with its profound cultural and emotional significance, became the core of the concept—a romantic emblem of nourishment and shared experiences. From bread candleholders to delicate placeholders, every detail echoed the warmth of Italian cuisine and the charm of the countryside.
Photographer: Martina Boggian Fotografie @martinaboggianph | Florist: Amour de Gitane @amourdegitane | Venue: La Dogana @luciasitalia | Videography: Antonio De Masi Film @antoniodemasi.film